Being on 'The Traitors' can rehab a celeb's image. It can also ruin it.

Social Life · 2026-02-27T02:29:17.000Z

Peacock's hit show "The Traitors," has proven a powerful PR tool for reality villains and TV stars. Look no further than season four's breakout star, Rob Rausch.

Peacock's hit show "The Traitors," has proven a powerful PR tool for reality villains and TV stars. Look no further than season four's breakout star, Rob Rausch. Source: https://www.businessinsider.com/the-traitors-rob-rausch-celebrity-comebacks-pr-reputation-colton-phaedra-2026-2