What IMAX Got Right While the Rest of the Movie Industry Flatlined
IMAX accounts for 1 percent of screens but 20 percent of opening weekend grosses. Here is what IMAX got right while the rest of the movie industry struggled to recover - and what'…
IMAX accounts for 1 percent of screens but 20 percent of opening weekend grosses. Here is what IMAX got right while the rest of the movie industry struggled to recover - and what's coming in 2026.
Source: https://www.inc.com/fast-company-2/what-imax-got-right-while-the-rest-of-the-movie-industry-flatlined/91334307