TikTok's incredible takeover of Sundance revealed

Movies & Series · 2026-01-25T19:08:54.000Z

TikTok creators like Mandy Schendel are transforming film marketing at Sundance, bridging the gap between traditional Hollywood and digital audiences.

TikTok creators like Mandy Schendel are transforming film marketing at Sundance, bridging the gap between traditional Hollywood and digital audiences. Source: https://rollingout.com/2026/01/25/tiktoks-incredible-takeover-of-sundance/